About two-thirds of American adults are getting "at least some of their news on social media." Winning over followers and fans, and getting "likes," "shares" and "comments" can be challenging. We want our library events to be seen and attended. ...Read more
Search Engine Optimization for Libraries
Presented by Shari Thurow, Founder and SEO Director, Omni Marketing Interactive
Part 1: SEO Overview: Search Engine Optimization & Library Websites
Webinar introduces the concept of search engine optimization as a communication ...Read more
Search Engine Optimization for Libraries
Presented by Shari Thurow, Founder and SEO Director, Omni Marketing Interactive
Part 2: Keywords and Copywriting: How to Write Search-Engine Friendly Content & Labeling Systems
A website that communicates clearly to both ...Read more
Search Engine Optimization for Libraries
Presented by Shari Thurow, Founder and SEO Director, Omni Marketing Interactive
Part 3: SEO and Accessibility: How to Create Search-Engine Friendly Information Architecture & Navigation Systems
Information architecture and supporting navigation ...Read more
Search Engine Optimization for Libraries
Presented by Shari Thurow, Founder and SEO Director, Omni Marketing Interactive
Part 4: Search Experience Optimization (SXO): Web Searcher Goals & Behaviors
Learn details of search queries that all library websites ...Read more
Search Engine Optimization for Libraries
Presented by Shari Thurow, Founder and SEO Director, Omni Marketing Interactive
Part 5: Digital Content Assets: Link Development & Social Media Optimization (SMO)
For content to be considered relevant for matching ...Read more
Hear from renowned booksellers as they share their tips and tricks for suggesting romance to readers. Learn the techniques booksellers use that library staff can implement in their libraries, and similarities and differences between the ways these two professions provide ...Read more
The Alzheimer's Association projects that by 2025, there will be an estimated 7.1 million people age 65 and older with Alzheimer's disease - a 40% increase from the 5.1 million age 65 and older affected in 2015.
Library staff ...Read moreThis webinar will offer tips, strategies, and resources to strengthen your library's social media presence. Learn about social media plans and keeping content fresh and up-to-date. The presenter will also share tips for a variety of social media platforms. ...Read more
This webinar will review a multi-step protocol to help librarians organize their thoughts as to how an existing library space might be reconfigured to meet the service needs of today. The speakers will use two recent joint projects -- one ...Read more
This is your chance to learn more about system E-Content and Resources by joining presenters from RAILS and IHLS as they explain how the systems can assist school personnel, especially during this time of online teaching. This presentation is appropriate ...Read more
Technology management in libraries is a big topic -- this webinar is designed to help you think differently about tech and make it an asset instead of a burden. We'll start with clear vision, dive into the nuts and ...Read more
Do you feel like you're always behind when it comes to gaining new technology skills and keeping up to date with the latest emerging library technologies? The myth that staying on top of the newest technology requires hours of ...Read more
This presentation focuses on school and public library staff and the issues involved with interlibrary loan and copyright law. Copyright basics will cover print, analog, and digital environments, including open-sourcing, with a primary focus on ILL. A question and ...Read more
Have you found yourself responsible for cataloging with no previous experience? Is "cataloger" only one of many hats you wear at your library? In this session, Emily Nimsakont, Head of Cataloging and Resource Management at the University of Nebraska-Lincoln's Schmid ...Read more
