Sparks Podcast Episode 21: Content Marketing

Deirdre Brennan and Kim Caviness in a recording booth

RAILS Executive Director Deirdre Brennan talks with Kim Caviness, Chief Content Officer of Chicago marketing firm Imagination about content marketing and how it is relevant to libraries, that print still has a place in our digital world, and our collaboration on the Dreams Take Flight video.

For links to Spanish and English versions of the video in several lengths, see

Intro/Outro music by Julie Jurgens,

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