In our latest episode of Sparks, RAILS Executive Director Deirdre Brennan talks with Kim Caviness, Chief Content Officer of Chicago marketing firm Imagination about content marketing and how it is relevant to libraries, that print still has a place in our digital world, and our collaboration on the Dreams Take Flight video. Browse all Sparks podcast episodes at https://www.railslibraries.info/sparks.
What's New at RAILS
RAILS' My Library Is... campaign is aimed at helping our member libraries of all sizes and types (academic, public, school, and special) tell their stories more effectively. We've created a video, Dreams Take Flight at Your Library, showing all the library has to offer that can easily be used by libraries in their marketing and storytelling efforts. The video is available in different lengths and in English and Spanish, on the RAILS website.
The RAILS' new My Library Is... campaign aims to help our member libraries of all sizes and types (academic, public, school, and special) tell their stories and promote their value more effectively. This is in direct response to numerous member requests for this assistance during our 2018 strategic planning process. Questions? Contact Mary Witt, RAILS Communications Director.
In April, RAILS and Illinois Association of College and Research Libraries (IACRL) will host two more networking events for academic librarians. These events are open to any staff from any Illinois academic library. MLIS and LTA students with an interest in academic libraries are encouraged to register as well. For more information, please contact Dan Bostrom, RAILS Member Engagement Manager, 630.734.5152.
Explore More Illinois is a new online portal that allows Illinois public library cardholders to reserve free and discounted admission, parking, and gift store purchases from cultural attractions across the state, including museums, zoos, aquariums, park districts, and historical societies. Approximately 115 libraries and 25 attractions will be part of our go-live day.
RAILS has selected three projects to receive RAILS Partnership Grants. These grants encourage member libraries to work with external partners on innovative programs and services. The three projects are:
- Evanston Community Dementia Resource Center - Evanston Public Library, Dementia Friendly Evanston, Chicago Center for Cognitive Wellness, and Services for Adults Staying in their Homes (SASI)
- Bike the Trail Library to Library - Lillie M. Evans Library District, Toulon Public Library District, Peoria Heights Public Library, Dunlap Public Library District, Wyoming Public Library District, and Rock Island State Trail Park
- BreakOut EDU and You! - Marist High School and Blue Island Public Library
RAILS Partnership Grants are offered twice per year. Participating libraries can choose to try new projects with existing partners or to create new partnerships that benefit their communities. For more information on the RAILS Partnership Grants, including a list of past recipients, please see the RAILS website: www.railslibraries.info